ChatGPT: Pros and Cons
Beth Knaus Beth Knaus

ChatGPT: Pros and Cons

 An AI tool like ChatGPT can save a lot of time when used respectfully and efficiently. Here are my thoughts.

Read More
Oh, My Word(s)!
Beth Knaus Beth Knaus

Oh, My Word(s)!

Simple resolutions or intentions don’t stay front of mind for me. I have found that choosing my three words each year keeps me on track, mostly on those days here and there when I’m considering applying at Starbucks or Trader Joes, someplace I frequent so I can at least benefit from an employee discount.

Read More
What’s the Big Deal?!
Beth Knaus Beth Knaus

What’s the Big Deal?!

I’ll admit, when storytelling became a trending term in the entrepreneurial world, I immediately thought of Dr. Seuss, Beatrix Potter, Eric Carle, etc. And any other writer, whether fiction or non-fiction.

Read More
Do What You Already Know
Beth Knaus Beth Knaus

Do What You Already Know

The idea of creating content for your website might make you cringe, wince, or cower. You might even tear up. Take a breath – you can make changes you already know how to do. So get a tissue and let’s get started.

Read More
What’s Your Story, Really?
Beth Knaus Beth Knaus

What’s Your Story, Really?

We talk a lot about our stories and how they mingle with our branding. But have you really done a deep dive into your personal journey from day one?

Read More
Hey, What’s That On Your Shirt ….
Beth Knaus Beth Knaus

Hey, What’s That On Your Shirt ….

Spinach in your teeth. A stain on your top. An eye booger – things you can only hope that someone will point out so that you can take care of it.

These are the equivalent of typos in your subject lines, headings, and general content.

Read More