wiseher

Recent Posts

The “I Mean Business” Face

First, it’s my birthday month. Yes, I said month. Being on the “back 9” as I like to call it, the more birthdays I have, the more I realize that I don’t know for sure how many more birthdays I will have. And besides, every year lived is worthy of extended celebration...

A Warm and Fuzzy Fall Topic: Death

Whoa, whoa - wait a second. No excusing yourself to the powder room right now. Stay with me. I know you’re asking yourself why the hell, in the middle of long-awaited sweater weather, in the midst of post C-word revival, am I pushing this topic?  Because Fall always...

What’s Your Story, Really?

When I decided to go all-in and launch my copywriting business, I started doing all the things - company name, website, networking. I put a tagline and an elevator pitch together and hit the ground running. Okay, maybe not running, but walking fast. As I have settled...

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