by bknaus | Jan 3, 2023 | brand messaging, branded content, business messaging, communication, creative content writing, engaging content, entrepreneur, honor your originality, personal and professional, self promotion, storytelling, thought leadership, Uncategorized, unmute yourself, Use your voice, what a writer does, work for yourself, writing about yourself
You know that place where you push a little bit when you’re communicating? With your tone, your perspective, your lovable snark or intensity. There’s a nuance to this, a delicacy and an ability to read the room as you step out as your low-key, brazen self. There...
by bknaus | Jul 20, 2022 | B2B Writing, brand messaging, branded content, business messaging, content marketing strategy, copywriters, creative content writing, editing copy, entrepreneur, storytelling, Uncategorized
I’m sure you hear and read a lot about brand messaging and wonder about all the hype. I’m here to tell you the hype is real. Although it’s a trendy word, it’s also necessary to have it and to create and maintain it effectively. I also want you to know that whether...
