by bknaus | Sep 17, 2021 | Days of Awe, finding closure, Jewish New Year, making life decisions, planning for the new year, Rosh Hashanah, starting fresh, Uncategorized, writing practice, Yom Kippur
Whoa, whoa – wait a second. No excusing yourself to the powder room right now. Stay with me. I know you’re asking yourself why the hell, in the middle of long-awaited sweater weather, in the midst of post C-word revival, am I pushing this topic? Because Fall...
by bknaus | Jul 8, 2021 | bet on yourself, branded content, content marketing strategy, honor your originality, idea generation, stand out from the crowd, Uncategorized, Use your voice, writing about yourself, writing practice, Wrote your story
When I decided to go all-in and launch my copywriting business, I started doing all the things – company name, website, networking. I put a tagline and an elevator pitch together and hit the ground running. Okay, maybe not running, but walking fast. As I have...
by bknaus | Mar 5, 2021 | bet on yourself, entrepreneur, leadership, making life decisions, work for yourself
“What are you going to be next? Are you going to be an artist, a life coach, a retiree? You get to decide. My belief is that it’s fun to make up a new identity every time you lose an old one.” – Martha Beck For the first time in 53 years, or in 38 years of...
by bknaus | Jan 25, 2021 | Grace, acceptance, and growth, my three words, planning for the new year, three words, Uncategorized
Ah, here we are again. The place of intentions, resolutions, and words for the new year. Of course, you have to choose the tool that resonates with you. For me, I like having three words, a concept popularized by Chris Brogan. 2020 was the year for many things, one of...
by bknaus | Nov 23, 2020 | gratitude, making change, parade costume, self promotion, stand out from the crowd, thanks and giving, visual branding
My earlier Halloween costumes, in the years when both of my parents were drinking, were crafted of oddities my mother found around the house – silk scarves, old purses, leather gloves, costume jewelry from Avon, and Revlon red lipstick. Because the hemlines were...